Job Summary:
We are looking for a Junior Copywriter who is passionate about writing engaging and conversion-focused content for digital platforms. The role involves supporting the marketing team in creating ad copies for performance campaigns, social media content, and marketing communication that drives engagement and conversions.
Key Responsibilities:
- Write ad copies for performance marketing campaigns on platforms like Meta (Facebook & Instagram).
- Assist in creating captions, headlines, hooks, and short-form marketing content for ads and social media.
- Support the team in developing direct response copy for campaigns.
- Work closely with the design and performance marketing teams to develop creative ad concepts.
- Help in creating multiple copy variations for A/B testing.
- Ensure all content aligns with the brand tone and messaging guidelines.
- Conduct basic research on competitor ads and market trends to improve copy quality.
Preferred Skills:
- Strong writing and storytelling skills
- Basic understanding of digital marketing and social media platforms
- Interest in performance marketing and direct response copywriting
- Ability to learn quickly and adapt to fast-paced marketing campaigns
Qualification:
Bachelorās degree in marketing, Communications, Journalism, English, or a related field.