TBOF - Amorearth products are truly precious - made by hand mindfully, consciously with approaches rooted in sustainability such as reduction of waste and reducing the impact of inconsiderate encroachment and unmindful / over-consumption on the planet.READ MORE
What is Chyawanprash? Chyawanprash is a commonly used herbal tonic in India, for general health wellness...
August 3, 2019 update - Prices of ghee have been revised - photos on the...
MUSTARD HONEY (RAW & SINGLE ORIGIN) Passionate BeeKeepers have collected this Honey. They employ holistic,...
We are humbled that our journey so far and the work we do have been covered on merit by various media houses.
The Better India - https://bit.ly/2BdMKAi
GQ Magazine - https://bit.ly/2TrDwZX
Journeys inspire video - https://bit.ly/31xHQK1
VOGUE Magazine - Rated No1 Organic brand for curated organic products in India - https://bit.ly/31zUuZi
Agriculture Information ( Vadamalai Media Group) - https://bit.ly/2ZTLfmh
Hindustan Times -https://bit.ly/2YDRBJM
Sakal Times - https://bit.ly/2OPQty9
The Untold Stories of India - https://bit.ly/2ZVko9m
Zazzpreneurs - https://youtu.be/0kQb7Gz-L0U
AGROWON (largest circulating agriculture newspaper in India) - https://bit.ly/2KEm40s
FOODLOVERS.IN - https://bit.ly/2OZIYDQ
JOSH TALKS - Marathi - http://bit.ly/2lT7UQH
Indian Farmer Entrepreneur - http://bit.ly/2mDbnTY
We are workers of the soil.
Farmers, in the most truest sense, are craftsmen of health - health of all life on our planet.
We are fortunate to be functioning at the exact center-point of this storyline. With every step that we take as a brand, we vouch our support for this movement towards preserving soil health, reusing-recycling-conserving-harvesting natural resources, to grow food out of sustainable, indigenous food systems and ancient traditional wisdom, to help educate and motivate, to always share and care.
The turmeric, cumin, cinnamon, cardamom, dry ginger, black pepper and whole coriander seeds which have been ground together to make this immunity boosting powder have been farmed under strict adherence to traditional farming practices where each ingredient is respected and allowed to grow as it should.
The blending of these spices have also been done with as much reverence as they deserve. Slow roasting over firewood to gently coax out their inherent properties, unhurried pounding to break it down without damaging the nutrients and mixing it all carefully with great attention to detail is what also goes into making this aromatic powder.
Dry ginger and whole black pepper are spices and shoots which are so typically Indian. ‘Sukku kaapi’ is a dry ginger & warm water concoction that the people of Kerala swear by. The Indian diet primarily consisted of black pepper to add that spiciness to the food. The chillies came much later from the ‘new world’ and are not a part of ancient Indian cooking.
A case in point is when looking at food offerings (prashaad) in places of worship...the food would be devoid of onion, garlic or tomato and would contain copious amounts of pepper, cumin, curry leaves, rice, lentils and ghee.
The feedback for this immunity boosting powder has been positive and extremely encouraging. While we do tend to highlight the respiratory distresses that this powder helps ease, it must be mentioned that the addition of whole spices also have anti inflammatory and digestive properties making it ideal for the gut. All food absorption and assimilation happens at the digestive tract so only if that were in a condition to absorb what is necessary will it then help the immune system.